Though the wand initially seemed a bit dry, the formula that the wand picked up went on very smoothly, and I didn’t have to worry about accidentally smudging it on my lids. Still, a first coat didn’t live up to the claim that it “dramatically lengthens and lifts.” I was even skeptical that a light second coat would be enough to do the trick. Fortunately, I was wrong: The second coat of the “conditioning formula” swiped on so easily—no clumping whatsoever—and the difference was staggering. The results were so beautiful—the longest lashes of any product I tried—that I literally said “wow” out loud when I was done. Joah lash uprising primer JOAH Beauty Primedation 3-in-1 Foundation is exclusively found at joahbeauty.com

JOAH Lash UPrising Mascara, Washable, Volumizing & Lengthening, Cruelty-Free K-Beauty Makeup, Blackest Black Lash Primer for Eyelash Extensions, 15ML Eyelash Primer, Lash Extension Primer Pre-Treatment Protein Clean Natural Lashes Increase Glue Bonding Retention Special Dropper (Clear, 15ml) JOAH Selfie Ready Setting Spray MATTE ME DOWN! K Beauty

Up to 29% Off Make Up For Ever H100 Highlighter Restock Can you share some details about the Crystal Glow Collection relaunch celebration? They say: Maximise your length with the False Lash Effect Max Out Primer Mascara from Max Factor. Applied before your favourite mascara, this important step increases lash volume, definition and length. Infused with intensifying blue micro-pigments, the primer makes lashes appear darker and longer, helping you get more out of your mascara.

Hero Image Credits | Product Photography: Jasmine Purdie, Art Director: Jenna Brillhart, Illustrations/Animation: Sarah Maiden & Jenna Brillhart Why trust Reviewed? Eyeko Black Magic Mascara comes with a super black color and a clump-free formula which I found really easy to deal with. The mascara gives me instant thicker and elongated lashes in no time while ensuring my straight lashes remain curled for the longest time possible. The best part about the mascara is that the lightweight formula doesn’t weigh down my lashes. I never thought transforming my lashes would ever be so easy!